1.
Public Service Announcement and Posters
(Istiningtyas N. & Nova Indriani)
Definition
of Public Service Announcement
Public service
announcement/advertisement (PSA) is a free commercial for non profit
organization.
Definition
of Posters
A poster is an informative and
decorative way to attract the attention to the information in contains.
Advantages
of PSA’s
1. PSA’s
are generally inexpensive
2. Most
stations will allow you to include a telephone number for more information in
your PSA.
3. PSA’s
tend to be reallt effective at encouraging the audience to do something.
How
To Write PSA?
1. Target
your audience.
2. Prioritize
your media outlets.
3. Survey
your media outlets to best reach that audience.
How
To Make A Poster?
1. Make
it easy for your readers. If they are badly presented, no one will take time t
read them.
2. The
purpose of your poster is to present scientific information. Don’t get carried
away using a lot of colors and fonts, which might distract from the
presentation of your research.
3. Your
poster is a visual means of information.
Examples:
§ Public
service announcement
o
“This is your brain. This is your brain
on drugs. Any question?”
o
“A mind is a terrible thing to waste.”
o
“Friends don’t let friends drive drunk.”
§ Poster
|
“Only You” can
prevent forest fires. Don’t create funeral pyres in the woods!
|
